● SIGNATURE PACKAGE Monica Erdosh
Psychotherapist & Yoga Teacher
A strategic redesign for therapist Monica Erdosh focused on creating a calmer, more elevated online presence that builds trust and encourages client inquiries
WEBSITE REDESIGN | BRAND IDENTITY | COPYWRITING | MONTHLY BLOG | CURATED STOCK LIBRARY
Client Overview
Monica Erdosh is a licensed psychotherapist with over 20 years of clinical experience working with individuals, couples, and teens. A four-time Best of Auburn winner, she had recently completed her yoga teacher training and expanded her practice to include breathwork and immersive retreats.
She came to Studio Avia ready for a site that matched who she had become.
Full website redesign with brand identity, strategic copywriting, SEO, stock curation, and launch.
The Challenge
Monica's old site had not kept pace with her practice. The design was outdated and visually heavy, and it gave no real sense of who she was or why someone should reach out.
A few things were quietly working against her:
Dark, generic stock photography that felt nothing like a therapy practice
No clear path for a visitor to understand her services or take the next step
Her yoga training and breathwork offerings had no home on the site
20+ years of experience and multiple awards were barely visible
For someone whose practice is built entirely on trust and human connection, a website that felt cold and scattered was costing her before the first conversation ever happened.
What We Did
We started by getting clear on how all of Monica's work fits together and how to present it to someone who has never heard of her. The goal was a site that felt cohesive, not complicated.
Built a new brand identity: calm, warm, and grounded, that actually felt like her
Replaced generic imagery with Monica's own photography and curated stock
Gave each service, therapy, yoga, breathwork, and retreats, its own space while keeping the practice feeling unified
Wrote copy that speaks directly to the people she helps most
Made her credentials and awards visible from the moment you arrive
The Outcome
For the first time, Monica's website reflects the quality and depth of her practice. A stranger can land on the page, immediately understand who she is and what she offers, and feel comfortable reaching out.
Her expanded services no longer create confusion. Presenting her full range of work, therapy, yoga, breathwork, and retreats, makes her practice more compelling, not harder to understand. The site positions her as exactly what she is: an experienced, trusted practitioner with a genuinely integrative approach.t.
Ready to Get Started?
HERES HOW IT WORKS:
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Fill out a quick form with a few details about your business and what you're looking for. I'll get back to you within 24 hours.
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We'll jump on a free 30-minute call to get to know each other, talk through your goals, and make sure it's a good fit. No pressure, just a good conversation.
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After our call you'll get a custom proposal with the full scope, timeline, and investment laid out clearly. Everything you need to move forward with confidence.
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Accept your proposal and you're on the schedule. Your new website is only weeks away. Go ahead and get excited.